Traffic Exchanges

Traffic Exchanges are a wonderful tool for initiation into online marketing. They will give you good short term traffic - ultimately you will find the trade of time for traffic is not what you want to be doing on a long term basis, but it is a good start. You will market your PIF4P and Cashflow123 sites through the exchanges as your audience here is obviously people who already have a business or some experience with online marketing (otherwise they wouldn't know what a traffic exchange was for).

There are detailed instructions in the Success Guide to help you get your first exchange set up - Traffic Swarm. Once you have become comfortable with Traffic Swarm, be sure to find yourself a few more exchanges you can also use. You are looking for ones that will give you as close to a 1:1 ratio as you can find. I personally stay away from "autosurf", my take on it is that if I'm autosurfing, there is a pretty good chance that's what's happening to my site as well - can't expect a whole lot of good traffic that way!!

Not all exchanges require you to write an ad, for many the only requirement is your URL.
You can make better use of your time and dramatically increase your exposure if you are working multiple exchanges, you have to wait for the timers to count down anyway. You can do this by either using a browser that uses multiple "tabs", or by opening multiple windows with a different exchange in each window.

Many of the exchanges will give you bonus credits once you have surfed the required number of sites. Included in the credits you will often receive "banner" credits. We have a banner available for your PIF4P website - you will find it under "Marketing" in the members' area.

Most of the exchanges will have a format similar to the following for your banner entries. (You will not just copy and paste the html code as it is on our site - you would use this code "as is" if you are loading the banner onto a website, creating a landing page or perhaps on a blog.

You want to be sure to keep your credit balances stable, you will definitely find you have more traffic the higher your credits (the magic number with Traffic Swarm appears to be at least 4,000). The exchanges will often have other tools that will help you to increase your traffic - be sure to explore the sites to become familiar with everything they have to offer but don't get all caught up in taking advantage of ALL the extras - you could grow old trying to sort all of these out - your primary purpose here is to get your site shown as quickly as possible.

There are decided advantages to upgrading in SOME of your exchanges -- and I STRESS the word SOME, don't feel you have to upgrade in ALL of them. You'll end up Traffic Exchange Poor. Upgrade in those you find you get good results from (your hit tracker will come in handy here) because you will usually receive some bonus credits each month - saves you some of the surfing you will need to do. They will often also you credit based on the activity of your "downline" if you build one. It makes good sense then to at least upgrade in your Traffic Swarm, we promote it in the Success Guide and it is often the first exposure our new members get to the exchanges, therefore you have the potential to fund your own account.

Again, you will find the exchanges are a very good, short term solution for traffic to your sites. I would not recommend you depend solely on traffic exchanges for your marketing. You want to implement as many of the other activities in the Success Guide as quickly as you can, as quickly as you can to start generating that "organic" traffic we have heard so much about. This will come primarily from your forum postings, blogs and articles. -- More on that on another day