Friday, September 22, 2006

Blogging

Copyright © Ali Brown
http://alib.ws

One of the easiest and most entertaining Internet home business opportunity, that's getting a load of attention lately, is blogging. A blog (weB Log) is easy to set up, easy to run, quite a bit of fun, and a good way to make money selling advertising. Your blog can be a great Internet tool for marketing your own home business opportunity or MLM but, by it's nature, will be far more subtle than a banner ad or advertising on a home business web site.

You will find excellent, detailed instructions for creating your blog in your Internet Marketing Success Guide found in the back office of our training website: http://payitforward4profits.com/members.

If you are concerned about content for your blog, you can simply locate a few free article sites and findrelevantt free-to-publish articles you would like to share. Write an introductory paragraph or two, paste the article (being sure to keep the original links intact), put your links at the beginning or end (or both for that matter) and "bingo" you have content.

However, your blog can also be an Internet home business opportunity in itself. A blog is essentially a journal that is displayed on the Internet. All you need to do to add to the blog is log on and post the day's thoughts, activities or anything your want to share. Then you "ping" the search engines and they pick up your blog and it's out there live. You can use the example from the Success Guide - Ping-O-Matic or, an alternative, is Pingoat. Ping-0-matic will occasionally get hung up so it is always wise to have an alternative. Switching back and forth between the two will also give you the opportunity to ping different search engines. Be sure to "ping" only after you have added fresh content - the search engines LOVE fresh content.

If you are wanting a blog as an Internet home business opportunity obviously you have to make it more revenue-based than that. The best way to do that is by using the blog audience as a market for someone else's business. In other words, selling advertising on the blog.

However, a blog can also be a very powerful marketing tool for your business, and some people actually earn an income just from blogging alone. Blogs are easy to maintain, because they are informal and conversational. Their volume is maintained, sometimes exponentially, by encouraging others to comment or respond to postings. A blog is much more "human" than a Web site, because invites and encourages conversation. You will want to have more than one blog, depending on your intended audience. You should consider a blog devoted entirely to your primary.

Perhaps one of best ways to make money with your blog is through pay per click, contextual advertising. The best known of these products is Google's "Ad Sense". Google actually has the ready made advertisers for you. The advertiser simply indicates the keywords and industry and Google does the rest - finding places for these ads to be hosted. You, as the blogger, place links on your blog site and any time someone goes to the blog and clicks on the ad links the advertiser pays Google and Google pays you - pretty simple. This also works in reverse if you choose to be a Goggle Ad Sense advertise.

Blogging can be a source of traffic to your website, as well as a chance to make a bit of extra income, be sure you don't allow this to pass you by.

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